Bloom started as a blog in 2018, during a challenging phase in my tennis career. After reaching the top of my game and my highest tennis ranking as world No. 260, I faced a major setback due to sinus issues - an experience that tested both my body and mind. As I worked to find my way back, I turned to nutrition and holistic well-being, sharing my journey through recipes on ‘Bloom with Food’ — a space dedicated to fueling both performance and health.

When I retired from professional tennis in 2021, I knew I wanted to give back to the next generation. Coaching became a way of passing on my knowledge and experience, but I quickly realised that true success is not just about performance, it is about mental well-being, resilience and building a supportive environment. Everyone deserves to feel seen, build self-belief and experience the joy of mastery. I have learned that growth is not a solo journey. We are strongest when we lift each other up, helping one another become our best selves — both on and off the court.

Over the past three years, I have studied holistic health and psychology, which now form the foundation of Bloom. My mission is to create a space where athletes and individuals thrive, not just in their sport, but also in life. Whether you are looking to strengthen your mindset, boost confidence or elevate your game, I am here to guide you every step of the way.

Are you ready to take the next step in your transformation?

Let’s Bloom together!

Melanie Stokke / CEO & Holistic Performance Coach